Commercial Debt Advisory
George Capital Group connects businesses, sponsors, and dealmakers with the capital partners best suited for their situation — saving time, protecting relationships, and opening doors that aren't publicly listed.
You don't need more term sheets.
You need the right capital — matched to the deal.
What We Do
George Capital Group works with businesses, sponsors, and their advisors to identify the capital partners most likely to say yes — and most suited to the specific deal, industry, and timeline in front of them.
We don't underwrite. We don't lend. What we do is navigate. Our role is to assess the situation, understand what capital partners are looking for, and make targeted introductions that lead to real conversations.
Think of us as the insider access you didn't know existed.
"Most borrowers approach lenders blind. We make sure you walk in with the right fit already in your corner."
Our network spans traditional banks, private lenders, credit unions, private credit funds, and specialty finance — giving us a broad view of who's active, what they're funding, and where your deal fits best.
Financing sized to operating cycles and near-term growth, structured around cash flow rather than collateral alone.
7(a), 504, and other guaranteed programs, matched to lenders active in the relevant industry and deal size.
Short-term and subordinated structures for timing gaps, acquisitions, or transitions between permanent financing.
Financing secured against equipment, receivables, or inventory, sourced from lenders that specialize in the asset class.
Acquisition, refinance, and construction facilities matched to lenders comfortable with the property type and market.
Growth and ownership-transition capital, structured with an eye toward the next round as much as this one.
Bridge and non-senior structures for sponsor-backed transactions — deployed when a financing source falls through, a timeline compresses ahead of close, or a cap stack needs to move faster than a traditional process allows.
Where We Work
Capital doesn't check a box for what you make or how long you've been making it. It cares about the deal in front of it right now. Whether that's a first equipment purchase or a nine-figure recapitalization, the same principle holds: find the partner whose appetite actually matches the moment.
How It Works
Our process is designed to be straightforward for you while doing the heavy lifting behind the scenes.
You walk us through your financing need — size, purpose, timeline, and any complications. No judgment, no paperwork yet. Just a conversation.
We identify the capital partners in our network whose appetite, criteria, and terms align with the deal — not a blanket list, a targeted shortlist.
We make the introduction and help you enter the conversation positioned to succeed. The relationship between you and your capital partner is direct from day one.
We stay in the process through term sheet negotiation and close, advising on structure from your side of the table throughout.
Representative Scenarios
Closing a minority equity acquisition after financing fell through
A growth-stage manufacturer lost its financing source days before closing on a strategic minority equity stake. With no senior lender in place, a non-senior term loan was structured and funded within four days to keep the transaction on schedule.
Subordinated debt to keep a retail launch on track
A consumer products manufacturer had major retail orders ready to ship when its senior lender scaled back funding. An intercreditor agreement was arranged with the existing senior lender to layer in subordinated debt without disrupting the capital structure.
Bridging a 30-day gap ahead of a senior facility closing
A multi-location services operator had a new location ready to open but its pledged assets left nothing to secure a traditional loan. An unsecured cash-flow facility bridged the gap until a much larger senior facility closed.
Deal types are generalized from engagements across the network; client names and identifying details have been redacted.
Why George Capital Group
Years of cultivated relationships across the lending and private capital landscape — from community banks to sources not available through conventional channels.
We protect your credit profile and your reputation. You won't be submitted to partners who aren't a genuine fit for your deal.
Once we understand your need, introductions happen quickly. We know who's active and what they're looking for right now.
Your financial information and business details are handled with full discretion. We never share more than necessary, with anyone who isn't a fit.
Get Started
Tell us a little about your situation and we'll come back to you with a frank assessment of your options — no obligation, complete confidence.